Is Greenhushing the New Greenwashing?

UKSIF Opinion Page: Danesmead Advisory’s article on the rise of greenhushing

Greenhushing is the practice of staying quiet about your climate or ESG ambitions and initiatives to avoid scrutiny and negative attention. Some say it’s on the rise, while others view it as a correction of past greenwashing.

Our piece looks at why companies and investors are engaging in greenhushing, why its a problem, and how we expect things to play out.

Check out the full article here:

Is greenhushing the new greenwashing? Harriet O’Brien, ESG Consultant, Danesmead ESG – UKSIF

If you are interested in finding out more about this topic or understanding how we can help you avoid greenwashing, please get in touch.